Formation to exit. provides responsive legal services to startups and investors across all phases of maturity – from formation to exit – and focuses on building the foundations and structures needed to launch profitable ventures and accelerate enterprise growth. As entrepreneurs and investors ourselves, we are uniquely positioned to help navigate the confluence of technology and opportunity in today’s innovation ecosystem.


Our repertoire contains a full range of legal services for entrepreneurs, venture capitalists and investment funds, including:

  • corporate formation & governance

  • partnership & LLC agreements

  • SAFE notes and convertible notes

  • priced equity financings

  • mergers & acquisitions

  • employment & separation agreements

  • fund formation

  • capitalization strategy & management

  • commercial contracts and joint ventures

  • license agreements

  • real estate private equity

  • executive compensation and option plans


Jon Avidor, Founder.

Jon has worked with innovators and investors from Silicon Valley to New York and Tel Aviv since 2005. Prior to founding, Jon practiced law at Sullivan & Cromwell (NYC) and Goodwin Procter (Silicon Valley), focusing on venture capital, private equity, real estate and M&A for a wide variety of clients ranging from banks such as Goldman Sachs and Barclays to venture capital leaders such as Khosla Ventures and Sequoia Capital. Jon also notably represented in its sale to LinkedIn for $1.5BN in 2015, in its sale to PayPal in 2015 and Replay Technologies in its sale to Intel for $150M in 2016.

Jon holds a JD-MBA from Northwestern, where he graduated cum laude and was a merit scholar. He is a published author and is regularly invited to present at the Forum for Economists International on the topic of innovation. Prior to his career in law, Jon consulted companies such as Google and Jamba as an associate of Market Street Partners and advised high net worth clients as an associate of Fisher Investments. Jon is licensed to practice law in New York and California and a member of the American Bar Association. He is Co-Founder of The Urban Resource Project, a non-profit organization alleviating poverty through technology, and a Manhattan restaurateur. Jon has been a licensed pilot since 2007 and once completed an emergency landing at JFK airport in New York.


Blake Halperin, Associate.

Blake is an attorney, entrepreneur, and investor with a decade of experience.  Prior to joining, Blake served as the VP of Business Development for MK Group, a Washington, D.C. based startup incubator that focused on energy, real estate, and healthcare.  Blake is also the founder of the events platform, RedCarpetEvents, which sold in an M&A transaction to a private company for an undisclosed amount in 2013.

Blake holds a JD-MBA from Northwestern, where he focused on Entrepreneurial Law and Venture Capital. Blake also holds a B.S.F.S from the Georgetown School of Foreign Service where he focused on Economic Growth and Development.  He is a member of the New York Bar Association. Blake has a passion for travel, he has lived abroad in both Sydney and London, and has visited over 50 countries.

Flexibility. uses a flexible pricing structure that is better suited to startups and VC legal work. As an alternative to traditional hourly billing, we offer flat fees, monthly subscriptions, fee deferrals and equity compensation. Whatever the format, our top priority is to provide an honest exchange of value for clients.